Comparison of Games Website Banner Echange Programs
With the recent creation of my first games website www.artanoid.com (hopefully the first of many as I have two other games currently in development), I have been looking into various advertising strategies and in particular at the various link and banner exchange programs being offered specifically for games websites.
I have signed up for a few of the different banner exchanges out there and have found that although they are mostly based on similar technologies and business models, they actually vary quite a lot in terms of the quality of service they provide. In this article I intend to compare and review three of the best known games banner exchanges on the net.
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